YOUR GOAL
Outsource marketing operations and save on costs
Keep your internal staff small by outsourcing your content production − and benefit from an integrated and automated content platform powered by a multidisciplinary team.
THE MEDI-MARKET CASE: A TRADE MARKETING PLATFORM OUTSOURCED AND SELF-FINANCED
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The need
Medi Market, at the beginning of their development, needed to concentrate their efforts on growth. They choose to outsource all their content marketing operations and let it financed by a strong trade-marketing organization covering offline, instore and online activities.
The solution
A fully automated content platform, combining expert advices with commercial activations campaigns. The content hub is organised with a 800.000 copies print magazine distributed by BPost as a pillar, a complete range of digital display campaigns on the website, a strong CRM calendar and powerful in-store information activities. Tailored-made trade-marketing campaigns are proposed to the suppliers who fully finance the platform.
Profitability index
- Impact on payroll
- Revenues stream thanks to monetisation
- Direct boost on sales
THEY DID IT!
